Monteret Carpentry
BRAND IDENTITY | WEB DESIGN | PHOTOGRAPHY
THE STORY
Monteret Carpentry, a carpentry firm based in London, needed help to start their business online.
CLIENT
Monteret Carpentry
SERVICES
Brand Identity
Web design
Photography
PROJECT GOALS
Establish a brand identity that resonates with the essence of the business.
Craft a user-friendly website to showcase the client's portfolio and services.
Capture visually stunning images that showcase completed projects and the craftsman at work.
“A bespoke approach to storage for a better life.”
The Brief:
With two decades of carpentry experience, the founder of Monteret Carpentry sought to launch an independent venture. With a dedication to creating functional yet aesthetically captivating pieces, they transform living spaces into tailored havens of elegance.
The objective was to create a professional website that would not only showcase the company's work but also firmly establish its online presence.
Branding
Classy colour palette and elegant design and fonts to illustrate the high-end feeling of the fitted furniture designs of the company.
Design presentation: the concept
We chose a sophisticated colour palette and elegant typography to echo the high-end aesthetic of the bespoke furniture designs. The brand's minimalist and bright design mirrors the tidiness and tranquility that comes with quality fitted furniture.
This aesthetic was then seamlessly translated onto the website, creating an easy-to-navigate platform that reflects Monteret Carpentry's reliability and precision.
Web Design
After initial concept selection, we further developed and refined the chosen design to create a cohesive brand identity that seamlessly translated into the digital realm. The final design showcases the brand's essence, embodying a sense of elegance and functionality.
PHOTOGRAPHY
Elevating the Portfolio: Capturing Craftsmanship in Visuals.
Our commitment to enhancing Monteret Carpentry’s online presence extended beyond digital design. Through professional interior photography, we artfully captured the essence of completed projects, weaving together light, ambience, and craftsmanship.
These captivating images not only transformed the portfolio but also granted visitors a glimpse into the transformative power of bespoke furnishings in real living spaces. This endeavor embodies our dedication to crafting narratives that resonate not only through design but also in the very essence of the furniture that graces homes.
Personal Branding Photography
A compelling online presence requires captivating imagery. Our team embarked on-site, capturing stunning visuals of completed carpentry projects. In addition to traditional project images, we focused on lifestyle shots, enabling visitors to envision the transformative power of Monteret's craftsmanship in their homes.
We also took pictures of the owner working on-site to show his work process. Visual representation of people at work helps build trust and create a sense of connection. Adding human elements to a website makes it more personal and connected to people, as people buy from people.
Outcome and Impact:
The brand identity of Monteret Carpentry exudes elegance and clarity, forging a strong connection between the business and its clientele. The website's clean design underscores the company's commitment to reliability and trustworthiness.
Since the launch, Monteret Carpentry has achieved immediate success, securing a client within its inaugural week. The elegantly designed website and captivating imagery created a powerful first impression, establishing the brand as a prominent player in the bespoke furniture industry.
“Elisa helped me get started with my carpentry firm. She did a fantastic job with company branding and built and designed a beautiful website for me.
I couldn’t be happier!”
Visit the website
Visit the website
Bespoke Carpentry in London: Brand Identity, Web Design & Photography
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