Elisa Miller Studio
BRAND IDENTITY | WEB DESIGN | STATIONERY
THE STORY
A fine-art photographer needed to elevate her brand for high-end clients.
The Brief:
Elisa Miller Studio, a fine art photographer, needed to refresh her business with a vision to elevate their branding and online presence. She sought a sophisticated and elegant rebranding that would appeal to high-end clients, particularly art collectors.
The primary goals were to create a cohesive brand identity, redesign the website for a more professional showcase of her work, and integrate an e-commerce platform to sell limited edition art prints.
CLIENT
Elisa Miller Studio
SERVICES
Brand Identity
Web design
Stationery
PROJECT GOALS
Create a cohesive brand identity with a high-end feel.
Redesign the website for a more professional showcase of her work.
Integrate an e-commerce platform to sell limited-edition art prints.
Branding
To align with Elisa Miller’s artistic vision and appeal to her target audience, we crafted an elevated and elegant brand identity.
Design presentation: the concept
Logo Design: We designed a primary logo with a handwriting style to give a personal touch, along with secondary logos and a brand mark for flexibility across different mediums.
Colour Palette: The chosen colours—crimson, eggshell, and caviar—exude sophistication and timeless elegance.
Typography: Carefully selected fonts complemented the overall aesthetic, ensuring readability and style.
Web Design
We completely transformed the existing website from a custom build to a WordPress-based platform, focusing on:
Professional Showcase: A visually appealing design that highlights Elisa’s photography in the most professional manner.
E-commerce Integration: A seamless online shop for selling limited edition prints, making it easy for art collectors to purchase directly from the site.
User Experience: Intuitive navigation and responsive design to enhance user experience across all devices.
STATIONERY
Elevating the customer experience with every detail.
Our commitment to enhancing Miller’s online presence extended beyond digital design. Every printed asset created enhances the unboxing experience. To create a comprehensive brand experience, we designed various printed materials, including:
Business Cards: Reflecting the brand’s elegance and professionalism.
Certificate of Authenticity: Featuring the new brand mark for validation, certifying the exclusivity of each print.
Mounting & Care Guide: Providing helpful instructions for art collectors.
Stationery: Custom stickers and other elements to enhance the unboxing experience.
Outcome and Impact:
The rebranding and website redesign for Elisa Miller Studio resulted in a polished, cohesive brand identity that resonates with high-end clients.
The new website not only showcases Elisa’s photography in the best light but also provides a user-friendly e-commerce experience. The integration of branded packaging elements further elevates the customer experience, ensuring that every interaction with the brand is memorable.
“Enhanced Brand Perception: The refined brand identity helped position Elisa Miller Studio as a prestigious name in the fine art photography market.
Positive Feedback: Both clients and customers praised the new design for its elegance and functionality.”
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Fine-art Photographer: Brand Identity, Web Design & Stationery
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